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16. Integrate Mercado Libre with Sales
3 min
Created by Leonora Alves on 12/11/2024 4:44 PM
Updated by Leonora Alves on 12/13/2024 10:57 AM

Manage your Mercado Libre leads directly on Zenvia Customer Cloud by answering customer questions in the commercial service inbox.

Before you start

  • Login requirements: It is mandatory to use an administrator account to complete the integration.
  • Compatible listings: Cars, Real Estate, and Services listings are supported. Product listings are not supported because Mercado Libre does not provide contact data for this type of interaction.
  • Supported countries: The integration works only for accounts created in Argentina, Colombia, Mexico, Chile, Uruguay, and Brazil.
  • Account limitation: Zenvia Customer Cloud supports only one Mercado Libre account at a time.

How to integrate Mercado Libre

To complete the integration, follow the steps below: 

  1. In the side menu, go to Commercial Service > Integrations.
  2. Click the Add button  in the bottom-right corner.
  3. Select Mercado Libre.
  4. Choose a group to assign the app.
  5. Click Install.
  6. Press the Login button, and you will be redirected to the Mercado Libre website.
  7. Enter your username and password.
  8. If requested, enter the verification code sent by Mercado Libre.
  9. In the upper-right corner of the screen, click the activation button and then Save. Your integration will be ready to use.

Advanced settings for this integration provide greater control over lead management:

  • Overwrite source: Replaces the lead source name in Zenvia Customer Cloud. The original source will be lost. This can also be applied to existing leads.
  • Priority: Sets lead priority. Leads with higher priority (1 being the highest) will be attended to first by agents.
  • Distribution rules: Allows you to create rules to distribute leads among groups or consultants based on specific conditions. Example: "Assign to group X using rule Y."

How the integration works

  1. Receiving questions: Whenever a customer asks a question on Mercado Libre, Zenvia Customer Cloud receives the question and automatically creates a contact with the customer's information and the question.

  2. Sending messages: You can only respond to messages initiated by the customer. After responding, you must wait for the customer to send a new message to continue the conversation.

Practical example:

  1. Customer: "Hello, good morning. I'd like to know the price of this service."
  2. Agent: "Hello, good morning. The price is X."

The agent cannot send another message until the customer responds again.

⚠️ Attention: This is a limitation of Mercado Libre, not Zenvia Customer Cloud.